Kingdom University is approached by Yusuf Bin Ahmed Kanoo (YBA), one of the Middle East’s most prominent independent, family-owned multinational corporations. YBA Kanoo has many business units that work well together and have strategic partnerships in many industries. Kingdom University is interested in forming a partnership with YBA Kanoo. In the 11th cycle of the competition, cooperation was the subject of discussion at a meeting in the president’s conference room. The meeting’s purpose was to address the contribution to the competition. Prof. Al Hajhouj pushed to improve our relationship, and we agreed to participate in the coming competition. We spoke about the possibility of working together in the future with the YBA Kanoo. Prof Nader Al Bastaki, VP and Prof Saad Darwish, HCECE, attended the meeting